The UK ASA, the United Kingdom’s independent regulator for advertising across media has now formally launched an official investigation into No Man’s Sky by Hello Games for false advertising claims. No Man’s Sky is being accused of utilizing media campaigns that aren’t representative of the product being sold. The complaints are in regards to the trailers, screenshots, and general information on the Steam store page of No Man’s Sky, with regards to them being misleading and misrepresenting the actual game.
So what'd happen if they were convicted for false advertising? They'd have to refund everyone right?
Well, they would first have to go to court, legal fees and general court expenses would drain Hello Games pretty fast, since they're only a small indie studio. If they were convicted and if the judge so decided, any deceleration compelling them to reimburse everyone would have little or no effect on the consumers since they're likely to have no money left after the trial finishes, given how long they can take. Alternatively, they could just be slapped with a fine payable to the British public, be incapable of doing that, declare bankruptcy, and melt away.
Well, they would first have to go to court, legal fees and general court expenses would drain Hello Games pretty fast, since they're only a small indie studio. If they were convicted and if the judge so decided, any deceleration compelling them to reimburse everyone would have little or no effect on the consumers since they're likely to have no money left after the trial finishes, given how long they can take. Alternatively, they could just be slapped with a fine payable to the British public, be incapable of doing that, declare bankruptcy, and melt away.
It can go anywhere fitting in the UK.
At any lease, they shouldn't be allowed to make games anyway.
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Can you match my resolve? If so then you will succeed. - Monty Oum
Well, they would first have to go to court, legal fees and general court expenses would drain Hello Games pretty fast, since they're only a small indie studio. If they were convicted and if the judge so decided, any deceleration compelling them to reimburse everyone would have little or no effect on the consumers since they're likely to have no money left after the trial finishes, given how long they can take. Alternatively, they could just be slapped with a fine payable to the British public, be incapable of doing that, declare bankruptcy, and melt away.
It can go anywhere fitting in the UK.
Would they dodge court penalties if they just state that all content that has been promoted but is currently absent from the game will be patched in later during the post-development phase? I haven't played No Man's Sky, but if I was in charge of Hello Games I would at least see into patching some basic multiplayer features into my horrid mess of a game. Can they walk away by promising that?
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" Because things are the way they are, things will not stay the way they are. " - Bertolt Brecht
Would they dodge court penalties if they just state that all content that has been promoted but is currently absent from the game will be patched in later during the post-development phase? I haven't played No Man's Sky, but if I was in charge of Hello Games I would at least see into patching some basic multiplayer features into my horrid mess of a game. Can they walk away by promising that?
The amount of content they advertised that wasn't in the game basically makes this idea suicide as there's no way they'd add it all in.
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Can you match my resolve? If so then you will succeed. - Monty Oum
http://fraghero.com/no-mans-sky-now-officially-investigated-false-advertising/
My DeviantArt, so sexy
At this point, people have dedicated more collective energy being mad at Hello Games than the energy that went into making the game.
"I want freedom, the right to self-expression, everybody's right to beautiful, radiant things."
This is likely true TBH.
So what'd happen if they were convicted for false advertising? They'd have to refund everyone right?
Well, they would first have to go to court, legal fees and general court expenses would drain Hello Games pretty fast, since they're only a small indie studio. If they were convicted and if the judge so decided, any deceleration compelling them to reimburse everyone would have little or no effect on the consumers since they're likely to have no money left after the trial finishes, given how long they can take. Alternatively, they could just be slapped with a fine payable to the British public, be incapable of doing that, declare bankruptcy, and melt away.
It can go anywhere fitting in the UK.
My DeviantArt, so sexy
At any lease, they shouldn't be allowed to make games anyway.
Would they dodge court penalties if they just state that all content that has been promoted but is currently absent from the game will be patched in later during the post-development phase? I haven't played No Man's Sky, but if I was in charge of Hello Games I would at least see into patching some basic multiplayer features into my horrid mess of a game. Can they walk away by promising that?
The amount of content they advertised that wasn't in the game basically makes this idea suicide as there's no way they'd add it all in.
Yeah, I understand. However, I don't believe that they will let the studio go down in such a manner. They could at least try...
I was informed that being accused more than a couple times means you get investigated. That it isn't a rare thing and happens to a lot of companies.